branding + design + illustration (Pace Creative Design Studio)

First impressions count

We’re visual creatures, so how your brand looks matters. Your logo, colors and patterns are just a few of the creative touches that illustrate your brand’s core message, passion and personality. The design needs to reflect YOU — not the current trends and not what your competition is doing, but who you are as a brand. 

So, are you ready to build a memorable brand? Well friend, you’re in the right place.

 
 

brand Design

Frustrated with the way your brand looks? It’s time to bring your business to life with a new brand design that will attract your dream customer.

Surface Design

Patterns and illustrations add a whimsical charm to any project. Let’s collaborate on a custom design or we can talk about licensing current designs.

Meet Jennifer

Meet the designer who founded Pace Creative Design Studio and learn more about the passion behind the design studio. 

 
Emily Soccorsy, co-founder & strategist of root + river

“Jen's process of understanding the brand of our start-up from the heart out, then collaborating on a mood board, then providing designs that reflected all she had learned about us was impressive. She is a listener, an intelligent and intentional designer, and a skilled, modern marketer who combines her mind and art to achieve design greatness. Her work is thorough, thoughtful, beautiful and impactful. I am not easily impressed.”

 

Emily Soccorsy

co-founder & strategist of root + river

 
 

BEHIND THE SCENES

Follow on Instagram for a behind the scenes look.

It is always fun playing around with different colors and I'm loving the colors I used in this floral pattern. #pacecreative #patternlove #colorhappy #patterndesign #floralpattern
I've been really busy behind the scenes lately and I'm excited to show another little sneak peek of a branding project that I've been working on. #pacecreative #brandstylist #branding #branddesign #branddesigner #whitespacespring
Sometimes I just need to remind myself that big ideas have small beginnings. #pacecreative #dreambig #dreamersanddoers #handlettering #handlettered
If you’ve followed me a while you know for certain, and if you’re new around…well, I’ll bet you’re catching on pretty quickly, too. This is a place where I share my passion for design and art, especially when it comes patterns and brand design. Whether you come for all of it, or just some bits and pieces, I want to thank you for coming at all. Thank you for caring about what I say and thank you for all your helpful feedback in shaping my brand into one that resonates with you. You’re the reason I get to keep doing what I do, and I am forever grateful. Really. Thank You. #pacecreative #creativeentrepreneur #womenindesign #creativeheart #womenwhodraw
You can never have too many notebooks or at least that's my motto. So if you are in the market for some new notebooks check out my @minted ones. I love designing new patterns for products, so if you are looking for a specific design let me know and I'll add it to my list 📓 #pacecreative #mintedartist #ohsobeautifulpaper #dailydoseofpaper #paperaddict #patternlove
Must people think of their visual brand as just their logo, but it is not the only thing. It is just one tiny piece of the puzzle. It is an important piece but your visual identity needs to have more to be successful. That’s where brand patterns can come in. I create patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. When I’m designing brand identities, I create the logo and sub marks first and then I create the brand patterns. When you use elements from the other parts of the brand, your patterns become memorable and add another layer of visual consistency to your brand. Which ultimately helps with brand recognition. #pacecreative #brandingtips #brandpatterns #branddesign #brandstylist
 
 
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It's time to leave your mark and invest in your brand.